BOV Boxoffice Review 2013 - Week 24 - ABCD Grosses 5.05 Crores in 10 Days
ABCD dropped 35% in the second weekend from the first, which is well above average. The first week earned a fabulous 3.65 Crores for the film. But the collections on second Monday is not very encouraging, with a drop of more than 50% from Sunday, reflecting the average opinion and the second week is expected to end near the 1.8 Crore range. ABCD is a HIT with the distributor’s share crossing 2.25 Crores in 10 days.
Gross : 5.05 Crores (10 Days)Verdict : HIT
RANK # 2 – 5 SUNDARIKAL
5 Sundarikal opened to good reviews, but lost out huge grounds by releasing on a Saturday. The film has just one more week before Singham II releases, and then comes the Ramzan season, where the returns from Malabar normally drop by 40-50%. The first week is expected to gross 1.50-1.60 Crores.
Gross : 0.70 Crores (2 Days)Verdict : AVERAGE OPENING
RANK # 3 – HONEY BEE
Honey Bee had a fabulous second wek and wound it up with another 65 lakhs in the 3rdweekend. The film holds on to 70 centers despite rain and heavy competition, thus emerging one of the more successful films of the first half of 2013.
Gross : 6.12 Crores (17 Days)Verdict : HIT
RANK # 4 – MONEY BACK POLICY
Money Back Policy opened poor to about 25% status over the weekend. The collections have dropped big on Monday, thus leaving almost no chance for the film at the boxoffice.
Gross : 0.39 Crores (3 Days)Verdict : POOR OPENING
RANK # 5 – LEFT RIGHT LEFT
Left Right Left’s bold content may have earned it a lot of appreciation and ravishing reviews, but the same has backfired at the boxoffice. The film has stooped into controversies and lost 30+ theaters in the second weekend to less performing films. The collections have taken a hit at the Malabar area, where it has seen the most removals, and Mollywood has lost on a sleeper hit, partly due to non-filmy reasons.
Gross : 1.13 Crores (10 Days)Verdict : FLOP
Boxoffice Collections from 17 - 23 June 2013 considered for Rankings
BOXOFFICE VERDICTS
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